Field Note 001
The Business Was Never the Goal. Freedom Was.
On designing freedom into the way we build.
Freedom Architecture
Field Notes.
Observations on entrepreneurship, leadership, identity and building a life of freedom, drawn from nearly four decades in the field.
Forthcoming
Field Note 002
The Most Dangerous Thing You Can Become in Your Business Is Indispensable.
On founder dependence and what it takes to release it.
Field Note 003
I Started Systemizing My Company Because I Wanted a Life Outside of It.
On structure as a foundation for a fuller life.
Field Note 004
Two Entrepreneurs Can Make the Same Money and Live Completely Different Lives.
On the relationship between business design and quality of life.
Field Note 005
What Nearly 40 Years of Entrepreneurship Changed My Mind About.
On the perspective that comes from living entrepreneurship.
The first five Field Notes are in preparation. Publication dates and the complete essays will appear here as they are released.
A letter from AlisaAnn
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Occasional observations on entrepreneurship, leadership, identity and freedom from nearly four decades in the field.
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